Growth Marketer

What you'll do:

1. Collaborate with brand strategists to research our client's target audience and articulate defined avatars
2. Own the development and execution of integrated marketing campaigns—from strategy and funnel design to launch and optimization
3. Continuously test and refine campaigns to maximize engagement and conversion rates
4. Assess and identify the most effective channels (e.g., social media platforms, email, SEO) to reach target audiences and achieve campaign goals
5. Roll up your sleeves to create, launch, and iterate on campaigns, occasionally partnering with contractors where needed
6. Stay up-to-date with the latest trends, tools, and best practices on major content platforms such as YouTube, Facebook, Instagram, and Google
7. Implement strategies to improve website or landing page conversion rates through A/B testing, user experience improvements, and funnel analysis
8. Create and optimize customer journey maps to better understand and address customer needs at different stages of the sales process
9. Establish metrics and KPIs to measure campaign success and provide regular reports and insights
10. Manage marketing budgets effectively, optimizing spend across different channels based on performance data

What you'll need:

1. Proven experience launching and optimizing digital marketing campaigns across paid and organic channels
2. Fluency in tools like Google Analytics, ad platforms (Meta, Google Ads), and marketing automation platforms, especially Hubspot
3. Technically fluent—you’re comfortable using platforms, dashboards, and tools to run and refine full-funnel marketing efforts across websites, CRM, advertising, and social
4. Strong cross-functional communication and project management skills—you can confidently coordinate between strategy, creative, and operations to keep campaigns moving forward and aligned with broader goals
5. A love affair with brand, design, and marketing—we’re committed to excellence
6. A passion for helping companies grow through your work
7. Don’t take yourself too seriously attitude
8. Ability to check your ego at the door and work collaboratively
9. A deep appreciation for data-driven insights
10. An entrepreneurial spirit with a scrappy “yes we can” mentality
11. Desire to strive for perfection but know when to stop and deliver
12. 5+ years of experience

Bonus points:

1. A degree in digital marketing, communications, or a related field
2. Passion for utilizing data to gather insights and building new funnels
3. Strong grasp of growth marketing strategies and implementation

What you'll get:

1. $85,000—$100,000 starting salary
2. Fully remote
3. Fully-paid health insurance
4. 401k plan (up to 5% match)
5. Autonomy over your work
6. Competitive pay with a high upside
7. Positive work environment
8. Mentorship and significant learning opportunities
9. Pet stipend program ($200 per pet)
10. Team retreats

Join Objective Brand on the ground floor and be a part of building dynamic work that challenges norms and reshapes what a dated industry looks like. We’re on a mission to amplify the voices of good people in finance and contribute to shaping a more equitable future.

Our team values kindness, patience, effort, and thoughtfulness. Treat people well and work hard, and good things happen. If you agree and think you’re a fit, apply below and tell us why. 👇